People lie. Always have. Always will...
QUOTE: Shared exclusively with The Atlantic, Gallup's 1928 thesis, "An Objective Method for Determining Reader Interest in the Content of a Newspaper," is an eerily prescient work, which reflects on today's discussions about viral media, news analytics, and even native advertising, all while showing that we've been having the same debates in this business for the last 80 years.
Posted on October 10, 2014 at 11:54am — 1 Comment